Please don’t stare back.

000
A cat, mostlyLoading
TheMask

Black cat. White face. No comment.

Scroll, slowly

Black cat. White face. No comment.

Formal portrait of the black cat with the white face, wearing a black tuxedo and bow tie
Mr. Mask, in evening wearPhotograph, date unknown

(01) The face

Nobodyremembersputtingiton.Henevertakesitoff.

(02) Lore

Three things we knowfor certain.

The cat's white face peeking between two cream curtains
Chapter II

The Curtain

He showed up behind the living room curtains one winter and simply stayed. Rent was never discussed.

The cat sitting on a windowsill at night, staring at the camera
Chapter IIII

The Stare

He doesn't blink first. We've tested this. Twice with guests, once with a mirror.

The cat sitting alone at the end of a long cream hallway
Chapter IIIIII

The Rule

You don't ask what's under the mask. He doesn't ask what's under yours.

(03) Archive

Sightings

01 / 07

01Tuesday, mostly horizontal.
02Commissioned by no one.
03The chair is his now.
04Found him. Again.
05Night shift.
06Official headshot.
07He was there first.

(04) Stare test

He's been watchingthe whole time.

Move your cursor around. See if you can lose him.

The black cat with the white face peeking over a ledge, staring straight at you

Put it on.

(05) Join

Everyone’s wearing one anyway.

Post him, crop him, make him your profile picture. Tag it #TheMask and we’ll find it. He already knows.

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